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Project 4.0
Duracell® Optimum Intro Campaign
Campaign Overview
Duracell® requested a brand campaign focused on spreading awareness of their new line of Optimum extended life batteries.
The challenge was ensuring not to dilute the traditional CopperTop® brand in the process – solved by displaying both sub-brands impartially.
Sell Sheet Design
Services Rendered
Sell Sheet Design
Email Design
Digital Banner Design
Digital Banner Size Variations
Email Design
Alignment and Grids
A universal solution for translating a laundry list of information into an easy to navigate piece, is to align and compartmentalize content into a digestible narrative.
Banner Design and Variations
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